Hello Everyone & Happy Tuesday!

Summer is finally here, and yes, you should absolutely enjoy it. But don't let the warm weather talk you into hitting pause on your job search. The truth is, summer is actually one of the best-kept secrets in hiring, and keeping your momentum going now can seriously pay off. Here are some tips to help you make the most of it.

Everyone is worried AI will make them less valuable.

In this episode of the PRO VOICE Podcast, J.T. O'Donnell and AI marketing expert Jill Sugita-Pappas explain why the opposite is true.

As AI makes information abundant, human judgment, experience, and expertise become increasingly scarce and valuable. Learn what AI can't scrape, how to uncover your unique professional advantage, and why building a visible, portable expertise brand may be the smartest career move you make in the age of AI.

Join us tomorrow, June 10th, at 2 pm ET.

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I have heard every reason in the book for why people hate LinkedIn. And look, I get it. I really do.

But here's what I also know: the comfortable stories you're telling yourself about LinkedIn? They are costing you opportunities right now. Real ones. Hidden jobs that are going to people who figured out what I'm about to tell you.

So if you're a LinkedIn hater, stay with me. Because I’m not trying to convince you to love the platform. I just want to make sure you’re not leaving your career on the table because of myths that simply aren't true anymore.

This is the big one. The idea that if you don't have thousands of followers or you're not out there doing hype-y influencer posts, you're basically invisible. I hear this constantly from my members, and it makes sense why people believe it. For a long time, the platform kind of worked that way.

But LinkedIn just made a dramatic shift in its AI algorithm, and it changed everything. It no longer rewards that stuff. The platform is not trying to make you go viral. It's trying to connect you to opportunity.

What does that mean in practice? It means I work with job seekers who haven't touched LinkedIn in years, some who barely had a profile at all, and within weeks, they have recruiters knocking on their inbox. Not because they went viral, but because they learned how to show up the right way for the algorithm that exists today, not the one from three years ago.

Closely related to the first myth is this idea that being on LinkedIn means becoming a content machine. That you have to post every day, build an audience, and spend hours writing things that get seen by tens of thousands of people.

That's just not how it works anymore.

The new algorithm is actively suppressing broadcast-style, high-volume content. What it wants instead is authentic engagement. Real comments in your own voice. Personal, specific stories about your work and your experience that help the algorithm understand who you are, what your skills are, and what industry you belong to so it can match you with the right people.

Here's the flip side of that, though, and this is important: not posting at all, not commenting at all, that makes you completely invisible. The algorithm cannot find you if you give it nothing to work with. You don't have to do a lot. But you do have to do something.

This one is the newest, and honestly, it's not entirely wrong about the problem. In the last six months or so, there has been an explosion of AI-generated content on the platform, and it has gotten bad. Really bad.

But here's the thing: LinkedIn noticed too. They've made another significant update specifically targeting that content, actively suppressing anything the algorithm identifies as AI-generated. They are putting a real emphasis on authentic, human voices, on people sharing their real, personalized stories about their work.

So yes, the slop was real. But the platform is actively fighting it. And the people who show up now with genuine, human content? They're going to stand out more than ever because the bar just got raised.

Here's the thing that should really get your attention. There is a massive rise in something called quiet hiring, and it's happening right now on LinkedIn.

Companies have largely stopped posting jobs publicly. Why? Because when they do, they get thousands of applicants, many of them not even real people. So instead, recruiters are getting on LinkedIn and searching for candidates directly. They are coming to you if you're there to be found.

If you're not posting, not commenting, not showing up in a way the algorithm can read and categorize, you will not appear in those search results. And you will miss jobs that never got posted anywhere. That's the hidden job market, and LinkedIn is the front door.

If you made it this far and you can admit that you believed one, two, or maybe all three of these things, that's okay. Confirmation bias is human. The good news is it's fixable.

I put together a free 10-minute video training that shows you exactly what an ideal LinkedIn post looks like right now, the kind that gets you found by recruiters without requiring you to become an influencer or spend hours online every day. It's quick, it's practical, and it will change how you think about the platform.

You can get it for free HERE. Ten minutes. That's all it takes to start showing up in the places that matter.

Go get ‘em!

J.T. O’Donnell

If you're a professional who's tired of feeling invisible or undervalued, J.T. O’Donnell’s new book PRO VOICE: Turn What You Know Into What You Earn is for you!

It’s time to stop relying on resumes and start building real visibility, credibility, and income.

Inside, J.T. shares her G.L.O.W. Method™ for showcasing your expertise online, building a trusted personal brand, and monetizing your knowledge through content, coaching, speaking, and more.

This isn’t about going viral—it’s about getting visible to the people who matter most. If you're ready to future-proof your career and finally earn what you’re worth, this book is your roadmap.